Episode 2: Why we put pricing on our website
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This is a podcast episode titled, Episode 2: Why we put pricing on our website. The summary for this episode is: <p>In Episode 2 we discuss our journey of putting pricing on the Navattic website, how we aligned on this decision, and the results we've seen so far.</p>
<p>Specifically, we cover:</p>
<p>1) Why sales and leadership teams are typically scared of transparent pricing</p>
<p>2) What was our internal tipping point to move to public-facing pricing</p>
<p>3) How GTM teams benefit from public pricing</p>
<p>4) How our sales cycle has changed from public pricing</p>
<p>5) Tips on how to discuss pricing with your sales and leadership team</p>
<p>I drink another Cabernet Sauvignon π· and Ben drinks a Coors Light π»</p>
<p>Hope you enjoy - Natalie (Head of Growth at Navattic)</p>
DESCRIPTION
In Episode 2 we discuss our journey of putting pricing on the Navattic website, how we aligned on this decision, and the results we've seen so far.
Specifically, we cover:
1) Why sales and leadership teams are typically scared of transparent pricing
2) What was our internal tipping point to move to public-facing pricing
3) How GTM teams benefit from public pricing
4) How our sales cycle has changed from public pricing
5) Tips on how to discuss pricing with your sales and leadership team
I drink another Cabernet Sauvignon π· and Ben drinks a Coors Light π»
Hope you enjoy - Natalie (Head of Growth at Navattic)

