S3 Episode 4: What do Content & Sales need from PMM with Morgan, Ashley & Devin

This is a podcast episode titled, S3 Episode 4: What do Content & Sales need from PMM with Morgan, Ashley & Devin. The summary for this episode is: <p>Did you know that PMMs and Content Marketers across organizations miss out on one integral element in their revenue pipelines? A sit down with their sales team!</p><p>Often perceived as “no strings attached,” the ideal relationship between pmm-content-sales should look like a marriage to accelerate your revenue goals.</p><p>How do sales, especially those on the front lines like SDRs/ BDRs, view, and leverage product marketing &amp; content? Can product marketing &amp; content marketing help sales exchange our value for our customer’s money efficiently?</p><p>Listen to Rowan Noronha, Founder of the Product Marketing Community, and guest host Ashley Faus, Director of Integrated PMM, Atlassian, who are joined by Morgan Ingram, Founder &amp; Chief Edutainment Officer, Ascension Media Productions, and Devin Reed, Director of Content &amp; Thought Leadership, Clari exploring how content and community solutions and strategies emerge from a deeper understanding of sales and revenue.</p><p>Listen to Ashley, Morgan, Devin and Rowan as they discuss what content marketing and sales need from product marketing in order for their companies to Exchange Value for Money… efficiently.</p><p><br></p><p><br></p>