Episode 7: Revenue Enablement Fuel (Linkedin & Klue)

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This is a podcast episode titled, Episode 7: Revenue Enablement Fuel (Linkedin & Klue). The summary for this episode is: <p>The No. 1 reason sales reps miss quota is they can’t articulate value when speaking to buyers. In this episode, we discuss how product marketing can fuel more productive conversations. Sudeep explains the difference between sales enablement and revenue enablement. He also shares how LinkedIn obtains competitive intelligence—and how he analyzes the data to make sure the GTM team has the right insights.</p>
I am in marketing because?
00:33 MIN
My definition of leadership is?
00:26 MIN
What's the difference between Sales Enablement versus Revenue Enablement?
02:29 MIN
How does LinkedIn go about finding and obtaining relevant intel?
03:10 MIN

DESCRIPTION

The No. 1 reason sales reps miss quota is they can’t articulate value when speaking to buyers. In this episode, we discuss how product marketing can fuel more productive conversations. Sudeep explains the difference between sales enablement and revenue enablement. He also shares how LinkedIn obtains competitive intelligence—and how he analyzes the data to make sure the GTM team has the right insights.