Holcim’s Digital Transformation Journey: Leveraging Salesforce and AI for Sales Excellence
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This is a podcast episode titled, Holcim’s Digital Transformation Journey: Leveraging Salesforce and AI for Sales Excellence. The summary for this episode is: <p>Global construction leader Holcim reveals its <a href="https://www.salesforce.com/eu/form/sales/sales-ai-playbook/?nc=701ed00000L1vTCAAZ&d=701ed00000L1vTDAAZ" rel="noopener noreferrer" target="_blank">digital transformation journey</a>, focusing on how <a href="More about Salesforce: https://www.salesforce.com/eu/ch/" rel="noopener noreferrer" target="_blank">Salesforce</a> and AI have revolutionized their sales strategies. Gain insights into how Holcim uses these <a href="https://www.salesforce.com/eu/form/sales/sales-ai-playbook/?nc=701ed00000L1vTCAAZ&d=701ed00000L1vTDAAZ" rel="noopener noreferrer" target="_blank">tools to optimize sales processes</a>, increase efficiency, and deliver better results.</p><p><br></p><p><strong>Listen For:</strong></p><p> [03:30 - 05:09] Navigating the Complexities of AI Adoption in Business</p><p> [06:57 - 09:26] Revolutionizing Banking with AI: A Shift in Decision-Making</p><p><br></p><p>More about Salesforce: <a href="https://www.salesforce.com/eu/ch/" rel="noopener noreferrer" target="_blank">https://www.salesforce.com/eu/ch/</a></p>
Key Takeaways
Navigating the Complexities of AI Adoption in Business
01:39 MIN
Revolutionizing Banking with AI: A Shift in Decision-Making
02:28 MIN
DESCRIPTION
Global construction leader Holcim reveals its digital transformation journey, focusing on how Salesforce and AI have revolutionized their sales strategies. Gain insights into how Holcim uses these tools to optimize sales processes, increase efficiency, and deliver better results.
More about Salesforce: https://www.salesforce.com/eu/ch/
Today's Host

Vanessa Gentile
|Head of Marketing Salesforce Switzerland

Stephan Lendi
|Voice Over Artist, Moderator, and Public Speaking Coach
Today's Guests

Juan Beltrán
|Global Sales Excellence Digital Manager, Holcim
With over 15 years of experience in digital marketing, CRM, and AI-driven transformation, I am a results-oriented leader specializing in data, analytics, business intelligence, and AI. I bridge the gap between technology and business strategy, driving innovation that delivers measurable results.
Throughout my career, I’ve led global initiatives, from implementing advanced CRM systems to developing data-driven strategies that empower decision-making and unlock growth. For example, I developed BI solutions that streamlined sales processes, achieving a 25% increase in team efficiency and delivering faster, data-driven decisions.
I’m passionate about turning complex data into actionable insights, fostering collaboration, and empowering teams to thrive. Let’s connect to explore how I can help your business harness technology and data to achieve transformative results.
Connect with Juan