Episode 12: What we learned from our first season of this podcast

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This is a podcast episode titled, Episode 12: What we learned from our first season of this podcast. The summary for this episode is: <p>In Episode 12 we discuss what it was like to create a podcast and what we learned about sales and marketing departments over the season.&nbsp;</p><p><br></p><p>Specifically, we cover:</p><p>1) Why we're taking a little break from the podcast for the summer</p><p>2) How marketers are involved in a lot more and are much more analytical than they get credit for</p><p>3) Ways to use sales intuition to your marketing advantage</p><p>4) Why startups may want to hire a salesperson before a marketer</p><p>5) How we decided on our ICP in the early days of Navattic</p><p>6) Why we ended up making this podcast a year into working at Navattic together</p><p><br></p><p>Ben drinks an old-fashioned πŸ₯ƒ</p><p>I drink Josh red wine 🍷</p><p><br></p><p>Hope you enjoy - Natalie (Head of Growth at Navattic)</p>

DESCRIPTION

In Episode 12 we discuss what it was like to create a podcast and what we learned about sales and marketing departments over the season.Β 


Specifically, we cover:

1) Why we're taking a little break from the podcast for the summer

2) How marketers are involved in a lot more and are much more analytical than they get credit for

3) Ways to use sales intuition to your marketing advantage

4) Why startups may want to hire a salesperson before a marketer

5) How we decided on our ICP in the early days of Navattic

6) Why we ended up making this podcast a year into working at Navattic together


Ben drinks an old-fashioned πŸ₯ƒ

I drink Josh red wine 🍷


Hope you enjoy - Natalie (Head of Growth at Navattic)