How to get sales excited about creative marketing campaigns

This is a podcast episode titled, How to get sales excited about creative marketing campaigns. The summary for this episode is: <p>In Episode 8 of Season 2 - Ben and I talk with Molly Bruckman from Mutiny about their widely successful Surv-ai-vor campaign and how they got sales bought into a unique, time-intensive, and creative campaign. </p><p><br></p><p>Specifically, we cover:</p><p><br></p><p>1) The origin story behind the Surv-ai-vor campign</p><p>2) How sponsors were brought in and decision process for big prizes </p><p>3) Our experience as a sponsor and why we decided to sponsor</p><p>4) Results from the campaign and the reactions from the sales team</p><p>5) How Mutiny's amazing brand awareness helped fuel the campaign </p><p>6) Takeaways from the campaign around virality </p><p><br></p><p>Molly drinks a rosemary gin and tonic 🍸</p><p>Ben drinks a Coors Banquet 🍺</p><p>I drink WeWork sponsored tea 🫖&nbsp;</p>