Recent Episodes

SEASON 1
Using storytelling to break down B2B and B2C marketing | Nick Knuppe, Senior Director of Product Marketing at Juni

Using storytelling to break down B2B and B2C marketing | Nick Knuppe, Senior Director of Product Marketing at Juni

26:58 | 12.09.2022

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Using feedback to craft future storytelling | Andreas Konrads, Capgemini

Using feedback to craft future storytelling | Andreas Konrads, Capgemini

21:39 | 08.17.2021

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Using emotion and engagement in product storytelling | Louis Debatte-Monroy, Director of Product Marketing at Backbase

Using emotion and engagement in product storytelling | Louis Debatte-Monroy, Director of Product Marketing at Backbase

31:21 | 12.09.2022

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Product storytelling in B2B fintech: a taste of what to expect | Elliott Rayner, CMO at Arion

Product storytelling in B2B fintech: a taste of what to expect | Elliott Rayner, CMO at Arion

16:14 | 11.03.2022

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How to establish brand identity with tone of voice | Matt Dehaty, Gymshark

How to establish brand identity with tone of voice | Matt Dehaty, Gymshark

30:05 | 08.17.2021

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Using storytelling to inspire audiences and customers to become storytellers | Elena Madrigal, Director of Product Marketing at GoDaddy

Using storytelling to inspire audiences and customers to become storytellers | Elena Madrigal, Director of Product Marketing at GoDaddy

22:41 | 12.09.2022

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About The Show

Storyselling

Join Elliott Rayner, storytelling expert, as he explores the skill of effective storytelling in the field of product marketing. During the series, Elliott welcomes a range of leading product marketers plying their trade at globally recognized brands, as he focuses on the four stages of the process: the story, the speaker, the listener, and the response.