[Sales Enablement Manager] Uses Gong To Track and Influence Trainings to Drive Successful Adoption

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This is a podcast episode titled, [Sales Enablement Manager] Uses Gong To Track and Influence Trainings to Drive Successful Adoption. The summary for this episode is: <p>Watch how Gong's Sales Enablement Manager uses Gong to track and enforce trainings in both sales reps and leadership that lead to successful adoption.</p>

Key Takeaways

The superpower Gong enables for sales enablement leaders is the ability to track and influence adoption following any major training

00:39 MIN

The biggest challenge that Gong solves for sales enablement leaders is the ability to make it easy to track the reality on whether or not a training is being fully adopted, create sticky workflows to reinforce trainings, and continue to keep trainings top of mind for the team.

00:21 MIN

The first step to measuring adoption is by creating a tracker and measure adoption over a period of time and by team. This allows sales enablement managers the ability to quickly provide reports to sales leaders to help them determine where they should double down.

01:37 MIN

Influencing a training is key to continued adoption and keeping fresh best in class examples available to reps. This is done by leaning on the reps to hashtag their best calls and adding them in the a library folder. An added best practice is to share these moments through slack.

00:55 MIN

To ensure that the training stays top of mind for sales leaders, set up call alerts to allow for them to be notified whenever their team is not adopting their training into their calls.

00:40 MIN

Lastly, use scorecards to maximize efforts around manager and rep coaching around specific trainings.

00:37 MIN

DESCRIPTION

Watch how Gong's Sales Enablement Manager uses Gong to track and enforce trainings in both sales reps and leadership that lead to successful adoption.

[Sales Enablement Manager] Uses Gong To Track and Influence Trainings to Drive Successful Adoption

DESCRIPTION

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