[Enterprise Inside Sales] Using Gong to Drive Effective Prospecting in the Enterprise Space
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This is a podcast episode titled, [Enterprise Inside Sales] Using Gong to Drive Effective Prospecting in the Enterprise Space. The summary for this episode is: <p>Learn how Gong's Enterprise Insides Sales reps leverage Gong to cut through the noise of a prospects inbox and drive effective messaging.</p>
Key Takeaways
The superpower Gong enables inside sales teams is the ability to break through the noise of prospecting efforts by leveraging the voice of the customer.
00:31 MIN
The ability to break through the noise of an inbox and spark the attention of a prospect in the enterprise segment is important as most enterprise prospects today have adopted measures that filter out batch emails.
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This workflow includes sharing a snippet directly from Gong to ensure this outreach effort does not end up in the prospects spam folder.
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After selecting the snippet, reps can draft email to leverage the voice of the customer and send to multiple recipients.
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This workflow allows you to see which prospects have viewed the call and how often.
00:10 MIN
Using Gong to share snippets, draft and send emails will allow reps to bring more credibility and visibility with their outreach.
00:31 MIN
DESCRIPTION
Learn how Gong's Enterprise Insides Sales reps leverage Gong to cut through the noise of a prospects inbox and drive effective messaging.