[Enterprise CSM] Using Gong to Strengthen Future Renewal Conversations by Ensuring Consistent High Frequency Multithreading

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This is a podcast episode titled, [Enterprise CSM] Using Gong to Strengthen Future Renewal Conversations by Ensuring Consistent High Frequency Multithreading. The summary for this episode is: <p>This video shares how Gong's enterprise CSMs leverage Gong to understand the frequency of engagement with key stakeholders to help them get ahead of key milestones (i.e. Business Reviews, Strategic Alignment Sessions)</p>

Key Takeaways

The superpower that Gong enables enterprise CSM's is the ability to have a strong grasp on renewals by making sure they are connected with the right people throughout the year. Gong gives them full visibility on the frequency of engagement with key stakeholders.

00:50 MIN

When creating a dealboard, enterprise CSMs first begin with determining a theme. In this example, renewals is the specific them. Following that, use the opportunity filter to pull in all renewal type opportunities and column filter pull in all crm mission critical fields

02:35 MIN

The dealboard engagement bubbles allow csm's to understand if they are sending the right engagement to the right people and understand who they can strategically multi-thread into conversations to create the best possible value seen by the customer

00:58 MIN

A recommended best practice is to always create a board that brings focus to a theme. This will allow for csms to cut out the noise and provide mission critical context in a single view.

00:24 MIN

DESCRIPTION

This video shares how Gong's enterprise CSMs leverage Gong to understand the frequency of engagement with key stakeholders to help them get ahead of key milestones (i.e. Business Reviews, Strategic Alignment Sessions)

[Enterprise CSM] Using Gong to Strengthen Future Renewal Conversations by Ensuring Consistent High Frequency Multithreading

DESCRIPTION

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