[Growth Marketing] Using Gong to Create Effective Messaging

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This is a podcast episode titled, [Growth Marketing] Using Gong to Create Effective Messaging. The summary for this episode is: <p>Learn how Gong's Senior Growth Marketing Manager uses Gong to market to the right people at the right time, and with the right message</p>
First, use Gong to understand what the value of your company's tool/servies really means to your target audience
01:44 MIN
Second, use Gong to identify what parts of your tool/service really get people excited
02:33 MIN
Third, use Gong to determine who to market to create competitor buy back campaigns
02:25 MIN

DESCRIPTION

Learn how Gong's Senior Growth Marketing Manager uses Gong to market to the right people at the right time, and with the right message

Today's Guests

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Jonathan Costet

| Senior Growth Marketing Manager

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