[Director of Sales Engineering] Using Gong to Arm Reps with Realtime Competitive Intel & Effective Messaging
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This is a podcast episode titled, [Director of Sales Engineering] Using Gong to Arm Reps with Realtime Competitive Intel & Effective Messaging. The summary for this episode is: <p>Watch how Gong Director of Sales Engineering thoughtfully uses served Gong insights and their tableau integration to arm reps competitive intel and drive successful adoption on messaging.</p>
Key Takeaways
The superpower that Gong enables for Directors of Sales Engineering is the ability to have access into customer interactions to determine how well new product messaging is being adopted, ensuring sales engineers are being pulled into customer conversations at the right time and unleveling team skill around competitive intelligence.
01:06 MIN
Managers of SE are able to see instant rep insights in Gong and are able to dig deeper around team messaging adoption by leveraging their Tableau integration.
01:44 MIN
Gong give SE managers full competitive intel allowing them arm their team with the most up to date messaging.
01:42 MIN
DESCRIPTION
Watch how Gong Director of Sales Engineering thoughtfully uses served Gong insights and their tableau integration to arm reps competitive intel and drive successful adoption on messaging.