Turn Organic Traffic into High-Converting Leads
- 0.5
- 1
- 1.25
- 1.5
- 1.75
- 2
DESCRIPTION
This episode is for anyone ready to convert website traffic into actual qualified leads. We deep dive into the key steps needed to turn your content into a conversion powerhouse with Jeff Gavio, the Head of Demand Generation at Gisual. Get ready to find out:
(*) Why content fails to ignite lead generation. [05:52]
(*) The first steps to take to transform older content. [07:55]
(*) How to better align content to user intent and the customer journey. [15:44]
More Time Stamps:
* (01:33) Jeff’s data-driven background
* (13:05) A/B testing for better a conversion rate
* (25:55) Lightning round!
Contact Us:
We’d love to hear from you! Reach out to us at PageOne@DemandJump.com.
Sponsor:
This podcast is brought to you by DemandJump. Tired of wasting time creating content that doesn’t rank? With DemandJump you know the exact content to create to increase 1st-page rankings and drive outcomes. Get started for free today at DemandJump.com.
Links & Resources:
- Don’t be a stranger: Follow Jeff, Ryan, and Drew on LinkedIn.
- Ready to rank on page one? Learn more about DemandJump’s marketing tools.
- Check out Jeff’s book recommendation for data-driven marketing, Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die by Eric Siegel
- Here’s another awesome data-driven book by co-host Ryan Brock: Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content That Actually Works
Today's Host
![Guest Thumbnail](https://files.casted.us/8bb2adc6-ca9b-4b12-8de1-ea47e9687b95.jpg)
Drew Detzler
![Guest Thumbnail](https://files.casted.us/75b11e28-7c97-4691-ba99-bcaf3b0598a7.jpg)
Ryan Brock
Today's Guests
![Guest Thumbnail](https://files.casted.us/1ef4cad4-5c6b-4eae-9aee-f07c65466080.jpg)