Drilling Is Changing Faster Than You Think with Brett Schellenberg | Ep 124
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DESCRIPTION
What’s really behind Nabors’ comeback? It’s not just better rigs.
Live from the Thrive Energy Conference 2026 at Daikin Park, Josh Lowrey talks with Brett Schellenberg of Nabors Industries about how automation is changing the game.
- Faster iteration beats perfect tech
- Knowing when to cut losses matters
- Open platforms unlock real scale (with partners like Halliburton and Schlumberger)
Meanwhile, growth is shifting, away from North America and toward markets like Saudi Arabia and Argentina.
00:00 Live From Thrive
00:17 Meet Brett Schellenberg
01:15 40 Under 40 Talk
02:52 From Roughneck To Sales
04:12 Rig Tech Then Now
05:44 Fail Fast Learn Faster
08:01 Killing Your Baby
09:03 Nabors Legacy And Acquisitions
11:28 Reinvention And Innovation Bets
15:59 Brand Power Story
17:00 Caterpillar And Product Thinking
18:50 Tech And AI Tease
19:26 Rig Automation Highlights
19:57 Razor Pipe Handling Lessons
21:24 Open Rig App Ecosystem
21:49 Vertical Integration Edge
22:57 North America Rig Outlook
24:47 Tier Two Acreage Debate
26:37 International Footprint Growth
29:26 Argentina Tech Adoption
31:49 Travel And North Africa
32:24 Phone Safety Callout
34:16 Career Advice And Mentors
37:34 Wrap Up And Shoutouts

