Jerry is joined by Matt Zarracina, CEO and Co-founder of True Tickets - a scalable and secure digital ticketing delivery experience that integrates with many of today’s existing ticketing platforms.
“What exactly is a ticket?” is one question they discuss. Can it be viewed in the same class as a digital asset, token or NFT? Or is it a license, with a set of business rules outlining terms of an experience?
Matt explains that True Tickets plays a similar role in a ticketing industry, to what Sabre (airline reservation system) plays in the travel industry. As “the Sabre” of ticketing, True Tickets provides the transparency, chain-of-custody, and engagement rules of how tickets can be security managed across an ecosystem of ticket companies. Matt describes that being the custodian of tickets is a distributed computing problem, hence permissioned blockchain, as a distributed shared ledger system, is well suited for rules management across a diverse ecosystem of ticket vendors.
To quote the Think Blockchain book, “if there are 1000 applications of blockchain, bitcoin is just one”… True Tickets certainly is a standout amongst the other 999 applications.
Here are links to the articles Matt and Jerry referenced.
- NFTs shouldn’t be tickets and here’s why
- Ticketing and Web 3.0: Bridging the Metaverse and the “Actual-verse”
- Ticketing, the “Actual-Verse”, & NFTs — 2.0
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