HubSpot

Let's be honest, scaling a business is not for the faint of heart.It's incredibly challenging and involves a lot of risk, sacrifice, patience, poise, and persistence.In order for your business to scale effectively, you must have a clear path on what you need to do to make that leap in growth.On this episode, I cover the four lessons Kieran Flanagan, SVP of Marketing at HubSpot, reflects on that attributed to HubSpot reaching one billion ARR. I also talk about the business, marketing, and mental approach necessary to start achieving disruptive growth in your specific marketplace as well as how to onboard clients faster using evergreen content to close more deals.

In order for your business to scale effectively, you must have a clear path on what you need to do to make that leap in growth. On this episode, I cover the four lessons Kieran Flanagan, SVP of Marketing at HubSpot, reflects on that attributed to HubSpot reaching one billion ARR.


Ep 48. Four Lessons To Reach A Billion Dollars In ARR And How To Create The Catalyst For Business Sustainability & Growth Scalability!

Four Lessons To Reach A Billion Dollars In ARR

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iDigress Website

Want the blueprint to growing and scaling your business faster?&nbsp;The iDigress Podcast simplifies how to maximize the growth potential of your business.Join host Troy Sandidge, an award-winning growth strategist aka the Strategy Hacker®, as he explores the strategies, systems, and solutions necessary to increase sustainable profitability and scalable revenue. Get the actionable takeaways, marketing frameworks, sales tactics, business insights, mindset shifts, life lessons, and proven methodologies Troy uses to launch 35+ brands and generate over $175 Million in revenue for clients worldwide to achieve the business success you desire, all in under 30 minutes! An unapologetically candid, highly energetic, and surprisingly entertaining and motivational podcast experience praised for its business-talk simplicity and cultural infusion, iDigress wants to disrupt the&nbsp;standard gated pathways to obtaining&nbsp;growth&nbsp;by helping&nbsp;emerging businesses integrate&nbsp;easy-to-understand strategies to position their marketing, sales,&nbsp;and overall business efforts for success. iDigress is a Webby-nominated podcast&nbsp;on the HubSpot Podcast Network.

iDigress with Troy Sandidge

Have you ever been in a situation where you're waiting for a client to pay you? Maybe you're waiting for that signed contract to come through? Does it feel like you're always playing the waiting game? Waiting for someone to get back to you, for payment to process, for those "promised" referrals, and so forth? This is the episode for you.People want to grow 3x, 5x, 10x, or even 100x, but most don't have the capacity, capabilities, and growth mindset to match that level of scalability. Proper preparation prevents poor performance. How confident are you in your business? Are your systems, infrastructure, and stack efficient? Stay ready so you don't have to get ready.Unfortunately, if you've been in business long enough, these things will inevitably happen. Your job is to make sure when the unexpected happens, it doesn't completely destroy your business. Having the right mindset, structures, systems, sales framework, and marketing ideologies in place can help. This is the way.Beyond The Episode Gems:See what the HubSpot CRM can do for your business at <a href="HubSpot.com" target="_blank">HubSpot.com</a>See all of the podcasts on the <a href="https://hubspot.com/podcastnetwork" target="_blank">HubSpot Podcast Network</a>Get Two Free Months of Agorapulse on me: <a href="https://social.agorapulse.com/findtroy" target="_blank">Social.Agorapulse.com/FindTroy</a>Discover how <a href="https://social.agorapulse.com/agorapulse-social-media-roi?via=findtroy" target="_blank">Agorapulse is helping businesses measure the impact of social media and prove ROI</a>Get Your FREE Tickets to the <a href="https://www.guruconference.com/Registration?src=TS" target="_blank">World's Largest Virtual Email Marketing Conference -- Guru Conference</a>Buy My Book <a href="http://Amzn.to/33rHrzo" target="_blank">Strategize Up</a> to maximize the growth potential of your business using strategic frameworks.#####Support The Podcast & Connect With Troy: • Rate & Review iDigress: <a href="https://www.idigress.fm/reviews/" target="_blank">iDigress.fm/Reviews</a>• Get Strategy Solutions & Services: <a href="https://findtroy.com" target="_blank">FindTroy.com</a>•  Buy Troy's Book, Strategize Up: <a href="https://FindTroy.com/Strategize-Up" target="_blank">FindTroy.com/Strategize-Up</a>•  Follow Troy on Twitter: <a href="https://twitter.com/findtroy" target="_blank">Twitter.com/FindTroy</a>•  Follow Troy on LinkedIn: <a href="https://linkedIn.com/in/FindTroy" target="_blank">LinkedIn.com/in/FindTroy</a>

Ep 66. Pay Me What You Owe Me — How To Navigate Seasons Of Famine & Still Obtain Abundance

Growth in anything requires consistency and productivity in your actions.Stop saying what you can't do and start making the time necessary to do.Set goals. Achieve goals. Repeat. Set goals. Achieve goals. Repeat.The people that may judge your value or ability in many cases are only looking through a very narrow lens, and their lens was wrong. Their opinion doesn’t determine your value. You determine your value by your outputs and outcomes. Everyone wants to be like Michael Jordan. Not everyone has the mentality to continue to work like him, even when some of the very ones he looked up to the most doubted his ability, dismissed his potential, and dismantled his desire to achieve what we all know now he could do and did in fact achieve. But to be like Mike, you have to continue the path no matter what happens. Set goals. Achieve goals. Repeat. Set goals. Achieve goals. Repeat. It’s the little wins compounded over time that help you capitalize on the big moments. So if you want to be the MJ of your field, industry, business, etc, make sure you maintain the tenacity, determination, hunger, poise, patience, fortitude, diligence, and work ethic necessary to do so. No one can’t write your story but you. So stop giving outside opinions that don’t line up the power to create the narrative of how far you can go or what you can be. You are in the process of writing your story. Do the work. Set your goals. Achieve your goals. And watch how much growth you achieve. Beyond The Episode Gems:See what the HubSpot CRM can do for your business at <a href="HubSpot.com" target="_blank">HubSpot.com</a>See all of the podcasts on the <a href="https://hubspot.com/podcastnetwork" target="_blank">HubSpot Podcast Network</a>Discover how <a href="https://social.agorapulse.com/agorapulse-social-media-roi?via=findtroy" target="_blank">Agorapulse is helping businesses measure the impact of social media and prove ROI</a>Get Your FREE Tickets to the <a href="https://www.guruconference.com/Registration?src=TS" target="_blank">World's Largest Virtual Email Marketing Conference -- Guru Conference</a>Buy My Book <a href="http://Amzn.to/33rHrzo" target="_blank">Strategize Up</a> to maximize the growth potential of your business using strategic frameworks.Get Two Free Months of Agorapulse on me: <a href="https://social.agorapulse.com/findtroy" target="_blank">Social.Agorapulse.com/FindTroy</a>#####Support The Podcast & Connect With Troy: • Rate & Review iDigress: <a href="https://www.idigress.fm/reviews/" target="_blank">iDigress.fm/Reviews</a>• Get Strategy Solutions & Services: <a href="https://findtroy.com" target="_blank">FindTroy.com</a>•  Buy Troy's Book, Strategize Up: <a href="https://FindTroy.com/Strategize-Up" target="_blank">FindTroy.com/Strategize-Up</a>•  Follow Troy on Twitter: <a href="https://twitter.com/findtroy" target="_blank">Twitter.com/FindTroy</a>•  Follow Troy on LinkedIn: <a href="https://linkedIn.com/in/FindTroy" target="_blank">LinkedIn.com/in/FindTroy</a>

Ep 65. Set Goals. Achieve Goals. Repeat.

Everybody wants to grow, and they want to grow fast. Everyone wants to scale, and they want to scale even faster. We all want to fly like lightning, strike like thunder, and give a "here comes the boom" as we assert our dominance and value in the marketplace. But here's the thing, not everyone can, and most won't simply because as they were trying to increase speed and boost momentum, they didn't check the fundamentals. They haven't fortified their brand's foundational necessities to have the capacity and capability to grow at the rate they want. Let's discuss how to accelerate your growth engine to maximize your profitability and the speed of your growth potential.  Beyond The Episode Gems:See what the HubSpot CRM can do for your business at <a href="HubSpot.com" target="_blank">HubSpot.com</a>See all of the podcasts on the <a href="https://hubspot.com/podcastnetwork" target="_blank">HubSpot Podcast Network</a>Discover how <a href="https://social.agorapulse.com/agorapulse-social-media-roi?via=findtroy" target="_blank">Agorapulse is helping businesses measure the impact of social media and prove ROI</a>Get Your FREE Tickets to the <a href="https://www.guruconference.com/Registration?src=TS" target="_blank">World's Largest Virtual Email Marketing Conference -- Guru Conference</a>Buy My Book <a href="http://Amzn.to/33rHrzo" target="_blank">Strategize Up</a> to maximize the growth potential of your business using strategic frameworks.Get Two Free Months of Agorapulse on me: <a href="https://social.agorapulse.com/findtroy" target="_blank">Social.Agorapulse.com/FindTroy</a>#####Support The Podcast & Connect With Troy: • Rate & Review iDigress: <a href="https://www.idigress.fm/reviews/" target="_blank">iDigress.fm/Reviews</a>• Get Strategy Solutions & Services: <a href="https://findtroy.com" target="_blank">FindTroy.com</a>•  Buy Troy's Book, Strategize Up: <a href="https://FindTroy.com/Strategize-Up" target="_blank">FindTroy.com/Strategize-Up</a>•  Follow Troy on Twitter: <a href="https://twitter.com/findtroy" target="_blank">Twitter.com/FindTroy</a>•  Follow Troy on LinkedIn: <a href="https://linkedIn.com/in/FindTroy" target="_blank">LinkedIn.com/in/FindTroy</a>

Ep 64. Growing Fast & Scaling Faster Starts With Fortifying Your Brand's Growth Engine For Optimal Acceleration

Two words can make all the difference in being the best leader possible and maximizing your team's productivity. The two words are listening and motivation. When you practice active listening and know the motivation behind every team member, you can catapult your business to growth potential you didn't even think was possible.Pulling from Amazon's Leadership Principles, Maslow's Hierarchy of Needs, and McClelland's Human Motivation Theory, I break down how you can triangulate the most effective path to evolving yourself into the best leader you can be while developing your team to be more productive, driven, motivated, accountable, and successful while simultaneously creating a dynamic culture that retains your employees and accelerates your business success sustainably.Beyond The Episode Gems:See what the HubSpot CRM can do for your business at <a href="HubSpot.com" target="_blank">HubSpot.com</a>See all of the podcasts on the <a href="https://hubspot.com/podcastnetwork" target="_blank">HubSpot Podcast Network</a>Register for <a href="https://social.agorapulse.com/summit?via=findtroy" target="_blank">Agorapulse's Agency Summit To Learn How To Scale Your Agency</a>Get Your FREE Tickets to the <a href="https://www.guruconference.com/Registration?src=TS" target="_blank">World's Largest Virtual Email Marketing Conference -- Guru Conference</a>Buy My Book <a href="http://Amzn.to/33rHrzo" target="_blank">Strategize Up</a> to maximize the growth potential of your business using strategic frameworks.Get Two Free Months of Agorapulse on me: <a href="https://social.agorapulse.com/findtroy" target="_blank">Social.Agorapulse.com/FindTroy</a>#####Support The Podcast & Connect With Troy: • Rate & Review iDigress: <a href="https://www.idigress.fm/reviews/" target="_blank">iDigress.fm/Reviews</a>• Get Strategy Solutions & Services: <a href="https://findtroy.com" target="_blank">FindTroy.com</a>•  Buy Troy's Book, Strategize Up: <a href="https://FindTroy.com/Strategize-Up" target="_blank">FindTroy.com/Strategize-Up</a>•  Follow Troy on Twitter: <a href="https://twitter.com/findtroy" target="_blank">Twitter.com/FindTroy</a>•  Follow Troy on LinkedIn: <a href="https://linkedIn.com/in/FindTroy" target="_blank">LinkedIn.com/in/FindTroy</a>

Ep 63. The #1 Psychological Approach And Best Practices By Amazon To Becoming A Better Leader & Maximizing The Productivity Of Your Team

Two things you need to learn in order to successfully launch, grow, maintain, and scale your business: sowing and building.There's an art, science, and philosophy to sowing seeds that we can apply to sales nurturing and enablement.The ability to build is critical when it comes to the sustainability of your business, especially in times like these navigating a post-pandemic, pre-recession, volatile marketplace. Mastering both skills of thinking like a farmer and a builder will help ensure the continuation of your business now and the success of your business in the weeks, months, and years to come.Let's break down why we need to approach sales as to sowing seeds and how building bridges is better than constructing sales funnels to drive more revenue in a more simplified, durable way in these modern times.Beyond The Episode Gems:See what the HubSpot CRM can do for your business at <a href="HubSpot.com" target="_blank">HubSpot.com</a>See all of the podcasts on the <a href="https://hubspot.com/podcastnetwork" target="_blank">HubSpot Podcast Network</a>Register for <a href="https://social.agorapulse.com/summit?via=findtroy" target="_blank">Agorapulse's Agency Summit To Learn How To Scale Your Agency</a>Get Your FREE Tickets to the <a href="https://www.guruconference.com/Registration?src=TS" target="_blank">World's Largest Virtual Email Marketing Conference -- Guru Conference</a>Discover how <a href="https://social.agorapulse.com/agorapulse-social-media-roi?via=findtroy" target="_blank">Agorapulse is helping businesses measure the impact of social media and prove ROI</a>See My Free Course -- <a href="https://www.socialmediapulse.community/t/earning-the-trust-of-your-audience-to-build-sustainable-brand-authority-troy-sandidge/1399?via=findtroy" target="_blank">Earning The Trust Of Your Audience  To Build Brand Authority </a>On Social Media PulseGet Two Free Months of Agorapulse on me: <a href="https://social.agorapulse.com/findtroy" target="_blank">Social.Agorapulse.com/FindTroy</a>Join my <a href="https://twitter.com/i/communities/1471725253713924097" target="_blank">All Things Strategy Community on Twitter</a> for upcoming exclusive content!#####Support The Podcast & Connect With Troy:• Rate & Review iDigress: <a href="https://www.idigress.fm/reviews/" target="_blank">iDigress.fm/Reviews</a>• Get Strategy Solutions & Services: <a href="https://findtroy.com" target="_blank">FindTroy.com</a>•  Buy Troy's Book, Strategize Up: <a href="https://FindTroy.com/Strategize-Up" target="_blank">FindTroy.com/Strategize-Up</a>•  Follow Troy on Twitter: <a href="https://twitter.com/findtroy" target="_blank">Twitter.com/FindTroy</a>•  Follow Troy on LinkedIn: <a href="https://linkedIn.com/in/FindTroy" target="_blank">LinkedIn.com/in/FindTroy</a>

Ep 62. We Are All In The Farming & Construction Business: Sowing Seeds & Building Bridges To Grow Opportunities & Drive Revenue

Are you good at prospecting?Every business must do it, and every successful business is good at it.But the approach and strategy to holistic prospecting have changed drastically.To be the best you can be at prospecting, you must understand what makes a good prospect for you and your business.And you must understand the difference between intent and actual action. Don't confuse or mistake the two.Many don't do the deep work beyond establishing an audience profile, developing a pitch, and driving a marketing message.But have you identified how you want to win business and have clients, customers, and community who allow you to have the business and ultimately the life you want from it? Let's go deeper and explore how to create the criteria for optimal prospecting to attain and retain business that will make your life happy!Beyond The Episode Gems:See what the HubSpot CRM can do for your business at <a href="HubSpot.com" target="_blank">HubSpot.com</a>See all of the podcasts on the <a href="https://hubspot.com/podcastnetwork" target="_blank">HubSpot Podcast Network</a>Get Your FREE Tickets to the <a href="https://www.guruconference.com/Registration?src=TS" target="_blank">World's Largest Virtual Email Marketing Conference -- Guru Conference</a>Listen to this <a href="https://agorapulse.com/agencyaccelerated?via=findtroy" target="_blank">Strategy Accelerator Episode with Agency Accelerated Podcast </a>Discover <a href="https://www.agorapulse.com/blog/agency-growth-secrets/?via=findtroy" target="_blank">The 5 Growth Secrets To Get More Business via Agorapulse</a>Discover how <a href="https://social.agorapulse.com/agorapulse-social-media-roi?via=findtroy" target="_blank">Agorapulse is helping businesses measure the impact of social media and prove ROI</a>See My Free Course -- <a href="https://www.socialmediapulse.community/t/earning-the-trust-of-your-audience-to-build-sustainable-brand-authority-troy-sandidge/1399?via=findtroy" target="_blank">Earning The Trust Of Your Audience  To Build Brand Authority </a>On Social Media PulseLearn more and <a href="https://www.socialmediapulse.community/t/social-media-pulse-launches-at-smmw22/812" target="_blank">join the Social Media Pulse Community for free</a>Get Two Free Months of Agorapulse on me: <a href="https://social.agorapulse.com/findtroy" target="_blank">Social.Agorapulse.com/FindTroy</a>Join my <a href="https://twitter.com/i/communities/1471725253713924097" target="_blank">All Things Strategy Community on Twitter</a> for upcoming exclusive content!#####Support The Podcast & Connect With Troy:• Rate & Review iDigress: <a href="https://www.idigress.fm/reviews/" target="_blank">iDigress.fm/Reviews</a>• Get Strategy Solutions & Services: <a href="https://findtroy.com" target="_blank">FindTroy.com</a>•  Buy Troy's Book, Strategize Up: <a href="https://FindTroy.com/Strategize-Up" target="_blank">FindTroy.com/Strategize-Up</a>•  Follow Troy on Twitter: <a href="https://twitter.com/findtroy" target="_blank">Twitter.com/FindTroy</a>•  Follow Troy on LinkedIn: <a href="https://linkedIn.com/in/FindTroy" target="_blank">LinkedIn.com/in/FindTroy</a>

Ep 61. Guess Who: How To Prospect Opportunities To Attain & Retain Business That Will Make Your Life Happy

Many people have a ton of talent. But there aren’t that many who have the discipline, determination, and drive to manifest the potential of their talent to an extremely high level.To be a master of something, a master of your craft, Malcolm Gladwell says you need at least 10,000 hours.Now in the grand scheme of things, that’s only 1.142 years. Doesn’t seem like a lot, right?But in actuality, that’s a lot of time to invest.Let's dive in deep and break down what's necessary to become a legitimate master, a subject matter expert in whatever your talent, passion, and discipline are!Beyond The Episode Gems:See what the HubSpot CRM can do for your business at <a href="HubSpot.com" target="_blank">HubSpot.com</a>See all of the podcasts on the <a href="https://hubspot.com/podcastnetwork" target="_blank">HubSpot Podcast Network</a>Get Your FREE Tickets to the <a href="https://www.guruconference.com/Registration?src=TS" target="_blank">World's Largest Virtual Email Marketing Conference -- Guru Conference</a>Listen to this <a href="https://www.agorapulse.com/agencyaccelerated/how-agencies-can-leverage-personal-linkedin-profiles-for-brand-sales/?via=findtroy" target="_blank">Strategy Accelerator Episode with Agency Accelerated Podcast </a>Discover <a href="https://www.agorapulse.com/blog/agency-growth-secrets/?via=findtroy" target="_blank">The 5 Growth Secrets To Get More Business via Agorapulse</a>Discover how <a href="https://social.agorapulse.com/agorapulse-social-media-roi?via=findtroy" target="_blank">Agorapulse is helping businesses measure the impact of social media and prove ROI</a>See My Free Course -- <a href="https://www.socialmediapulse.community/t/earning-the-trust-of-your-audience-to-build-sustainable-brand-authority-troy-sandidge/1399?via=findtroy" target="_blank">Earning The Trust Of Your Audience  To Build Brand Authority </a>On Social Media PulseLearn more and <a href="https://www.socialmediapulse.community/t/social-media-pulse-launches-at-smmw22/812" target="_blank">join the Social Media Pulse Community for free</a>Get Two Free Months of Agorapulse on me: <a href="https://social.agorapulse.com/findtroy" target="_blank">Social.Agorapulse.com/FindTroy</a>Join my <a href="https://twitter.com/i/communities/1471725253713924097" target="_blank">All Things Strategy Community on Twitter</a> for upcoming exclusive content!#####Support The Podcast & Connect With Troy:• Rate & Review iDigress: <a href="https://www.idigress.fm/reviews/" target="_blank">iDigress.fm/Reviews</a>• Get Strategy Solutions & Services: <a href="https://findtroy.com" target="_blank">FindTroy.com</a>•  Buy Troy's Book, Strategize Up: <a href="https://FindTroy.com/Strategize-Up" target="_blank">FindTroy.com/Strategize-Up</a>•  Follow Troy on Twitter: <a href="https://twitter.com/findtroy" target="_blank">Twitter.com/FindTroy</a>•  Follow Troy on LinkedIn: <a href="https://linkedIn.com/in/FindTroy" target="_blank">LinkedIn.com/in/FindTroy</a>

Recent Episodes

Ep 66. Pay Me What You Owe Me — How To Navigate Seasons Of Famine & Still Obtain Abundance

Ep 65. Set Goals. Achieve Goals. Repeat.

Ep 64. Growing Fast & Scaling Faster Starts With Fortifying Your Brand's Growth Engine For Optimal Acceleration

Ep 63. The #1 Psychological Approach And Best Practices By Amazon To Becoming A Better Leader & Maximizing The Productivity Of Your Team

Ep 62. We Are All In The Farming & Construction Business: Sowing Seeds & Building Bridges To Grow Opportunities & Drive Revenue

Ep 61. Guess Who: How To Prospect Opportunities To Attain & Retain Business That Will Make Your Life Happy

Ep 60. How To Master Your Craft In Just 10,000 Hours

About The Show

iDigress with Troy Sandidge

Troy Sandidge

Founder • Author • Podcaster • Investor