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Episode 2728  |  17:40 min

The Ultimate Marketing Engine with John Jantsch

Episode 2728  |  17:40 min  |  08.17.2021

The Ultimate Marketing Engine with John Jantsch

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This is a podcast episode titled, The Ultimate Marketing Engine with John Jantsch. The summary for this episode is: <p>John Jantsch is a marketing consultant, speaker, and author of Duct Tape Marketing, The Referral Engine, The Self-Reliant Entrepreneur, and The Ultimate Marketing Engine.</p> <p><strong>Top 3 Value Bombs:</strong></p> <p>1. The hourglass metaphor focuses much an attention when somebody becomes a customer, then creating them to a referrer machine.</p> <p>2. Use content to fill gaps for onboarding, orientation, further education, upsells and cross-sells, and creating strategic partners that will become referral machines.</p> <p>3. The innovation is to teach other businesses to take the top 20% of clients and identify how to bring them to where they want to be as opposed to just providing service that has been agreed to.</p> <p>Pre-order the book and sign up for FREE companion course of $99 value - <a href="https://ducttape.me/fire" target="_blank" rel= "noopener">Duct Tape Marketing Book</a></p> <p><strong>Sponsors:</strong></p> <p><strong><a href="http://WordTune.com/fire" target="_blank" rel= "noopener">Wordtune</a>:</strong> Get help writing your emails, reports, presentations, resumes, blogs, and more today at <strong><a href="http://WordTune.com/fire" target="_blank" rel= "noopener">WordTune.com/fire</a></strong>!</p> <p><strong><a href="http://Trainual.com/eofire" target="_blank" rel="noopener">Trainual</a>:</strong> Pre-order a free copy of The Business Playbook: How to Document and Delegate What You Do So Your Company Can Grow Beyond You at <strong><a href= "http://Trainual.com/eofire" target="_blank" rel= "noopener">Trainual.com/eofire</a></strong>!</p>

John Jantsch is a marketing consultant, speaker, and author of Duct Tape Marketing, The Referral Engine, The Self-Reliant Entrepreneur, and The Ultimate Marketing Engine.

Top 3 Value Bombs:

1. The hourglass metaphor focuses much an attention when somebody becomes a customer, then creating them to a referrer machine.

2. Use content to fill gaps for onboarding, orientation, further education, upsells and cross-sells, and creating strategic partners that will become referral machines.

3. The innovation is to teach other businesses to take the top 20% of clients and identify how to bring them to where they want to be as opposed to just providing service that has been agreed to.

Pre-order the book and sign up for FREE companion course of $99 value - Duct Tape Marketing Book

Sponsors:

Wordtune: Get help writing your emails, reports, presentations, resumes, blogs, and more today at WordTune.com/fire!

Trainual: Pre-order a free copy of The Business Playbook: How to Document and Delegate What You Do So Your Company Can Grow Beyond You at Trainual.com/eofire!

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