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Episode 2642  |  18:23 min

Adapting Your Marketing Strategy in the Creator Age with Kipp Bodnar

Episode 2642  |  18:23 min  |  05.11.2021

Adapting Your Marketing Strategy in the Creator Age with Kipp Bodnar

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This is a podcast episode titled, Adapting Your Marketing Strategy in the Creator Age with Kipp Bodnar. The summary for this episode is: <p>Kipp is the Chief Marketing Officer of HubSpot, where he sets HubSpot’s global inbound marketing strategy to drive awareness and demand for HubSpot’s inbound marketing and sales products.</p> <p><strong>Top 3 Value Bombs:</strong></p> <p>1. It is not just how hard you work, it is what you work on.</p> <p>2. Brands should try to work with creators in their space.</p> <p>3. If you are a business person, align yourself with creators.</p> <p>Generate leads, close deals, and create remarkable customer experiences - <a href="https://www.hubspot.com/" target="_blank" rel="noopener">HubSpot</a></p> <p><strong>Sponsors:</strong></p> <p><a href="http://HubSpot.com/podcastnetwork" target="_blank" rel= "noopener"><strong>HubSpot</strong></a>: Listen, learn, and grow with the HubSpot Podcast Network at <a href= "http://HubSpot.com/podcastnetwork" target="_blank" rel= "noopener"><strong>HubSpot.com/podcastnetwork</strong></a>!</p> <p><a href="http://Streak.com/fire" target="_blank" rel= "noopener"><strong>Streak</strong></a>: Stay on top of each part of your process - and your inbox - without ever leaving Gmail. Sign up for Streak TODAY at <strong><a href="http://Streak.com/fire" target="_blank" rel="noopener">Streak.com/fire</a></strong> and get 20% off your first year of their Pro Plan!</p>

Kipp is the Chief Marketing Officer of HubSpot, where he sets HubSpot’s global inbound marketing strategy to drive awareness and demand for HubSpot’s inbound marketing and sales products.

Top 3 Value Bombs:

1. It is not just how hard you work, it is what you work on.

2. Brands should try to work with creators in their space.

3. If you are a business person, align yourself with creators.

Generate leads, close deals, and create remarkable customer experiences - HubSpot

Sponsors:

HubSpot: Listen, learn, and grow with the HubSpot Podcast Network at HubSpot.com/podcastnetwork!

Streak: Stay on top of each part of your process - and your inbox - without ever leaving Gmail. Sign up for Streak TODAY at Streak.com/fire and get 20% off your first year of their Pro Plan!

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