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Episode 651  |  36:11 min

656. Tactical Tips for Working With Sales

Episode 651  |  36:11 min  |  07.23.2020

656. Tactical Tips for Working With Sales

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This is a podcast episode titled, 656. Tactical Tips for Working With Sales. The summary for this episode is: <p><span style="font-weight: 400;">In the end, B2B marketing is all about driving leads and turning those leads into opportunities and net new revenue.</span></p> <p><span style="font-weight: 400;">To make that happen, you must work closely with sales. (You’ve probably figured that out by now.) But sometimes we struggle with</span> <em><span style= "font-weight: 400;">how</span></em> <span style= "font-weight: 400;">to work with sales. </span></p> <p><span style="font-weight: 400;">If you’re looking for tactical ways to increase your alignment with sales, then you’re in luck. On this episode of the #</span><a href= "https://podcasts.apple.com/us/podcast/the-flipmyfunnel-podcast/id1155097337"><span style="font-weight: 400;">FlipMyFunnel</span></a> <span style="font-weight: 400;">podcast,</span> <a href= "https://www.linkedin.com/in/davidktam/"><span style= "font-weight: 400;">David Tam</span></a><span style= "font-weight: 400;">, Director of Marketing at</span> <a href= "https://www.onelogin.com/"><span style= "font-weight: 400;">OneLogin</span></a><span style= "font-weight: 400;">, talked about living out alignment on a daily basis.</span></p>

In the end, B2B marketing is all about driving leads and turning those leads into opportunities and net new revenue.

To make that happen, you must work closely with sales. (You’ve probably figured that out by now.) But sometimes we struggle with how to work with sales. 

If you’re looking for tactical ways to increase your alignment with sales, then you’re in luck. On this episode of the #FlipMyFunnel podcast, David Tam, Director of Marketing at OneLogin, talked about living out alignment on a daily basis.

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