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Episode 368  |  07:18 min

370: Flashback - Relationships Don’t Scale - But Build Them Anyway

Episode 368  |  07:18 min  |  08.27.2019

370: Flashback - Relationships Don’t Scale - But Build Them Anyway

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This is a podcast episode titled, 370: Flashback - Relationships Don’t Scale - But Build Them Anyway. The summary for this episode is: <p><span style="font-weight: 400;">Relationships don’t scale.</span></p> <p><span style="font-weight: 400;">But doing unscalable things can build relationships.</span><span style= "font-weight: 400;"><br /></span><span style="font-weight: 400;">As a leader, as a marketer, as a salesperson - what are the things you can do to build relationships?</span></p> <p><span style="font-weight: 400;">That’s what I talked about in the latest Big Idea episode for the #</span><a href= "https://itunes.apple.com/us/podcast/flipmyfunnel-podcast/id1155097337?mt=2"><span style="font-weight: 400;">FlipMyFunnel podcast.</span></a> <span style="font-weight: 400;">You can scale businesses but you can’t scale people. You need to think of unscalable things to do to build your relationships.</span> <span style="font-weight: 400;"><br /></span><span style= "font-weight: 400;"><br /></span><span style= "font-weight: 400;">So, think of what you can do for your direct reports that will make them remember that you care, even when you are not there every day with them in the trenches.</span><span style= "font-weight: 400;"><br /></span><span style= "font-weight: 400;"><br /></span><span style= "font-weight: 400;">Think of how to make your customers and future customers special and unique.</span></p> <p><span style="font-weight: 400;"><br /></span><span style= "font-weight: 400;">Scale your business, not your people.</span></p>

Relationships don’t scale.

But doing unscalable things can build relationships.
As a leader, as a marketer, as a salesperson - what are the things you can do to build relationships?

That’s what I talked about in the latest Big Idea episode for the #FlipMyFunnel podcast. You can scale businesses but you can’t scale people. You need to think of unscalable things to do to build your relationships.

So, think of what you can do for your direct reports that will make them remember that you care, even when you are not there every day with them in the trenches.

Think of how to make your customers and future customers special and unique.


Scale your business, not your people.

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