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Episode 805  |  26:50 min

805. Storytelling Secrets for the Modern Marketer

Episode 805  |  26:50 min  |  03.08.2021

805. Storytelling Secrets for the Modern Marketer

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This is a podcast episode titled, 805. Storytelling Secrets for the Modern Marketer. The summary for this episode is: <p><span style="background-color: transparent; color: rgb(0, 0, 0);">Content is king, right?&nbsp;</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">Well, yes…&nbsp;</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">But only if your content is telling the right story.&nbsp;</span></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">&nbsp;</span></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">In this takeover episode, </span><a href="https://ca.linkedin.com/in/bmosherzinck" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Barb Mosher Zinck</a><span style="background-color: transparent; color: rgb(0, 0, 0);"> speaks with </span><a href="https://annhandley.com/" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Ann Handley</a><span style="background-color: transparent; color: rgb(0, 0, 0);">, Chief Content Officer at </span><a href="https://www.marketingprofs.com/" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">MarketingProfs</a><span style="background-color: transparent; color: rgb(0, 0, 0);">, and shares the secrets to successful storytelling.&nbsp;</span></p><p><br></p><p><br></p>

Content is king, right? 


Well, yes… 


But only if your content is telling the right story. 

 

In this takeover episode, Barb Mosher Zinck speaks with Ann Handley, Chief Content Officer at MarketingProfs, and shares the secrets to successful storytelling. 



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