There’s A New GTM Roommate

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This is a podcast episode titled, There’s A New GTM Roommate. The summary for this episode is: <p>Sales and marketing: it’s time to make some room.</p><p><br></p><p>Say hello to customer success–the new roommate in the go-to-market space. Every GTM strategy must include not only sales and marketing, but customer success, too! And I’ve brought in two great friends and brilliant GTM leaders to talk about this new roommate.</p><p><br></p><p><a href="https://www.linkedin.com/in/kellyaford/" rel="noopener noreferrer" target="_blank">Kelly Ford Buckley</a>, General Partner &amp; Fintech Investor at <a href="https://www.linkedin.com/company/edison-partners/" rel="noopener noreferrer" target="_blank">Edison Partners</a>, and <a href="https://www.linkedin.com/in/jaybaer/" rel="noopener noreferrer" target="_blank">Jay Baer</a>, Founder of <a href="https://www.linkedin.com/company/convince-&amp;-convert/" rel="noopener noreferrer" target="_blank">Convince &amp; Convert</a>, join me on this episode–you’re not going to want to miss it. Let’s go!</p><p><br></p><p><em>This is a #MOVE podcast. Check us out on</em><a href="https://podcasts.apple.com/us/podcast/move-the-go-to-market-podcast/id1155097337" rel="noopener noreferrer" target="_blank"><em> Apple Podcasts</em></a><em>,</em><a href="https://open.spotify.com/show/6eUjrycMz5QTHHW6nee2Ao" rel="noopener noreferrer" target="_blank"><em> Spotify</em></a><em>, or</em><a href="https://terminus.com/the-move/" rel="noopener noreferrer" target="_blank"><em> here</em></a><em>. Check out</em><a href="http://themovebook.com/" rel="noopener noreferrer" target="_blank"><em> themovebook.com</em></a><em> and you will find all the templates and scorecards to download for free and even an assessment that will help you find your next MOVE, faster.</em></p><p><em>Listening on a desktop &amp; can’t see the links? Just search for MOVE in your favorite podcast player.</em></p>

DESCRIPTION

Sales and marketing: it’s time to make some room.


Say hello to customer success–the new roommate in the go-to-market space. Every GTM strategy must include not only sales and marketing, but customer success, too! And I’ve brought in two great friends and brilliant GTM leaders to talk about this new roommate.


Kelly Ford Buckley, General Partner & Fintech Investor at Edison Partners, and Jay Baer, Founder of Convince & Convert, join me on this episode–you’re not going to want to miss it. Let’s go!