506: How to Break Out of Sales Obscurity by Leveraging Social Selling w/ Koka Sexton

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This is a podcast episode titled, 506: How to Break Out of Sales Obscurity by Leveraging Social Selling w/ Koka Sexton. The summary for this episode is: <p><span style="font-weight: 400;">Most of your sales team is using LinkedIn wrong. As a marketer, your job is to teach sales how to leverage their social media to get visibility.</span></p> <p><span style="font-weight: 400;">Visibility creates opportunity.</span></p> <p><span style="font-weight: 400;">You may have the cure to the world's deadliest disease, but it won’t save anyone if nobody knows about it.</span></p> <p><span style="font-weight: 400;">Train your sales team how to break out of social media obscurity and promote their visibility online.</span></p>

DESCRIPTION

Most of your sales team is using LinkedIn wrong. As a marketer, your job is to teach sales how to leverage their social media to get visibility.

Visibility creates opportunity.

You may have the cure to the world's deadliest disease, but it won’t save anyone if nobody knows about it.

Train your sales team how to break out of social media obscurity and promote their visibility online.