797. Scott Abel Dishes on Content Strategy and Information Enablement‪

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This is a podcast episode titled, 797. Scott Abel Dishes on Content Strategy and Information Enablement‪. The summary for this episode is: <p><span style="background-color: transparent; color: rgb(0, 0, 0);">We were shortsighted.</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">We thought the web was the end destination for content.</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">Really, it was just a cog in the omni-channel universe around us.</span></p><p><br></p><p><span style="background-color: transparent; color: rgb(0, 0, 0);">In this episode of Content Matters, host </span><a href="https://www.linkedin.com/in/bmosherzinck/" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Barb Mosher Zinck</a><span style="background-color: transparent; color: rgb(0, 0, 0);"> talks with </span><a href="https://www.linkedin.com/in/scottabel/" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Scott Abel</a><span style="background-color: transparent; color: rgb(0, 0, 0);">, the CEO and Chief Wrangler of the </span><a href="https://thecontentwrangler.com/" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Content Wrangler</a><span style="background-color: transparent; color: rgb(0, 0, 0);">, about content strategy and information enablement.&nbsp;</span></p><p><br></p><p><br></p>

DESCRIPTION

We were shortsighted.


We thought the web was the end destination for content.


Really, it was just a cog in the omni-channel universe around us.


In this episode of Content Matters, host Barb Mosher Zinck talks with Scott Abel, the CEO and Chief Wrangler of the Content Wrangler, about content strategy and information enablement.