How Pappy & Co Is Building Upon The Family Business

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This is a podcast episode titled, How Pappy & Co Is Building Upon The Family Business. The summary for this episode is: <p>For over two decades, Pappy Van Winkle Bourbon has been one of the most sought-after brands in the world.&nbsp;It is a business built upon a family heritage in the bourbon industry that goes back to Julian “Pappy” Van Winkle opening the famed Stitzel-Weller Distillery in the 1930’s.&nbsp;As the 4th generation of Van Winkles move into the family business, they have expanded it with the launch of Pappy &amp; Company, a bourbon lifestyle brand launched by the three daughters of Julian Van Winkle III.&nbsp;I sat down with the three co-founders / sisters to talk about the inspiration behind Pappy &amp; Co and how the business has grown since launch.</p>

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For over two decades, Pappy Van Winkle Bourbon has been one of the most sought-after brands in the world. It is a business built upon a family heritage in the bourbon industry that goes back to Julian “Pappy” Van Winkle opening the famed Stitzel-Weller Distillery in the 1930’s. As the 4th generation of Van Winkles move into the family business, they have expanded it with the launch of Pappy & Company, a bourbon lifestyle brand launched by the three daughters of Julian Van Winkle III. I sat down with the three co-founders / sisters to talk about the inspiration behind Pappy & Co and how the business has grown since launch.