EP. 98 - Using Podcasting to Build Relationships, Drive Referrals, and Close Deals w/ Josh Elledge | Scrappy Playbooks

This is a podcast episode titled, EP. 98 - Using Podcasting to Build Relationships, Drive Referrals, and Close Deals w/ Josh Elledge | Scrappy Playbooks. The summary for this episode is: <p>In this episode, host <a href="https://www.linkedin.com/in/masoncosby/" rel="noopener noreferrer" target="_blank">Mason Cosby</a> sits down with <a href="https://www.linkedin.com/in/joshelledge/" rel="noopener noreferrer" target="_blank">Josh Elledge</a>, a podcasting strategist, to discuss how podcasting can be leveraged as a powerful tool for networking and fostering business relationships that lead to growth. They dive into actionable tips on creating successful podcasting strategies, booking high-value guests, and nurturing long-term relationships.</p><p><br></p><p>==================================</p><p><br></p><p><strong>Best Moments:</strong></p><p><br></p><p><strong>(01:56)</strong> Josh explains why many podcasts fail after just seven episodes, and what it takes to push past this barrier</p><p><br></p><p><strong>(04:25)</strong> The art of reaching out to guests and getting them to appear on your show, even when you're just starting out</p><p><br></p><p><strong>(13:19)</strong> How to maintain and nurture relationships with podcast guests after the interview ends</p><p><br></p><p><strong>(18:28)</strong> Using a podcast as a means of generating business opportunities through referrals and word-of-mouth</p><p><br></p><p><strong>(20:58)</strong> The long-term benefits of consistently building high-value relationships through podcasting</p><p><br></p><p>==================================</p><p><br></p><p><strong>Guest Bio:</strong></p><p><br></p><p>Josh Eldridge is an expert in podcast strategy who has helped launch between 200-250 podcasts. With over 2,000 media appearances, he specializes in helping people build authority and cultivate strong business relationships. Josh is a strong advocate for the "go-giver" approach, using podcasts as a key relationship-building tool to grow both authority and business networks.</p>