Total Expert

Lance Lemoine, president of the mortgage division at Evolve Bank and Trust, stops by Expert Insights to talk with host Joe Welu about how Evolve is modernizing its business. During the conversation the two discuss the bank's incredible retention rates, staying relevant in the current financial climate, and making data-driven decisions. Key Takeaways:<ul><li>[01:58] Background on Evolve Bank and Trust</li><li>[03:28] Lance's story and secret to success</li><li>[05:56] Sales and retention at Evolve Bank and Trust</li><li>[07:26] Serving your people and the customer</li><li>[09:20] On being data-driven and discussing best practices</li><li>[11:23] What it means to be a modern bank, and Evolve's vision for the next decade</li><li>[14:15] Stay relevant to stay alive</li><li>[17:16] Lance's thoughts on the current market cycle</li></ul>

Mr. Lemoine has more than 30 years of experience and expertise in mortgage banking, capital markets, marketing, and consumer lending. Lance was with Fleet National Bank and Fleet Mortgage for more than 15 years as well as distinguished careers at Wells Fargo and USAA. He was also the CEO of AmeriPro home loans prior to its purchase by Guild Mortgage. He graduated from the CBA Graduate School of Retail Bank Management and Bentley University, Waltham, MA with a degree in Finance.

Lance Lemoine

President, Mortgage Division at Evolve Bank & Trust

Lance Lemoine, president of the mortgage division at Evolve Bank and Trust, stops by Expert Insights to talk with host Joe Welu about how Evolve is modernizing its business. During the conversation the two discuss the bank's incredible retention rates, staying relevant in the current financial climate, and making data-driven decisions.


What It Means To Be a Modern Bank

Lance Lemoine, president of the mortgage division at Evolve Bank and Trust, stops by Expert Insights to talk with host Joe Welu about how Evolve is modernizing its business. During the conversation the two discuss the bank's incredible retention rates, staying relevant in the current financial climate, and making data-driven decisions.

Total Expert LinkedIn

Blog

Request a Demo

The financial services industry is ever-changing as the market evolves and consumer expectations shift. Standing out – and winning – as a bank, lender, or credit union looks different today than once before. Join Total Expert Founder and CEO Joe Welu as he speaks with leaders across modern financial institutions and the methods that are helping them stand out from competitors while building a loyal customer base. You’ll walk away with leadership and innovation strategies you can put into action in your organization to help you drive growth and create customers for life.

Expert Insights

President and COO of FinLocker Brian Vieaux joins Joe Welu on Expert Insights to discuss going beyond a transactional mindset and delivering value to consumers by helping them prepare for life's biggest financial decisions. Key takeaways: <ul><li><a href="https://podcasts.totalexpert.com/public/108/Expert-Insights-801d971b/6d181a36?clip=f6008daa" rel="noopener noreferrer" target="_blank">[00:55] Brian's background and FinLocker story</a></li><li><a href="https://podcasts.totalexpert.com/public/108/Expert-Insights-801d971b/6d181a36?clip=f8114b0a" rel="noopener noreferrer" target="_blank">[05:16] Financial health and wellness, and enabling customer success</a></li><li><a href="https://podcasts.totalexpert.com/public/108/Expert-Insights-801d971b/6d181a36?clip=66fc71fa" rel="noopener noreferrer" target="_blank">[08:26] Engaging up-funnel and empowering the modern consumer</a></li><li><a href="https://podcasts.totalexpert.com/public/108/Expert-Insights-801d971b/6d181a36?clip=8c35e018" rel="noopener noreferrer" target="_blank">[14:37] Most innovation is focused on the transaction</a></li><li><a href="https://podcasts.totalexpert.com/public/108/Expert-Insights-801d971b/6d181a36?clip=dbb6a0d4" rel="noopener noreferrer" target="_blank">[18:24] The Struggle of being a B2B2C platform</a></li><li><a href="https://podcasts.totalexpert.com/public/108/Expert-Insights-801d971b/6d181a36?clip=95c6a8ba&amp;audiogram=true" rel="noopener noreferrer" target="_blank">[21:56] The importance of consumer control over their data</a></li><li><a href="https://podcasts.totalexpert.com/public/108/Expert-Insights-801d971b/6d181a36?clip=662971ae" rel="noopener noreferrer" target="_blank">[26:52] Possibilities with FinLocker and data management with a privacy-focus</a></li></ul>

Brian has over 25 years bank lending and mortgage experience. He was SVP of Third Party Originations, Wholesale & Correspondent Lending at Flagstar Bank. Brian was SVP at Aurora Bank; SVP at Indymac Bank; and National Sales Director at CitiMortgage.

Brian Vieaux

President & COO, FinLocker

President and COO of FinLocker Brian Vieaux joins Joe Welu on Expert Insights to discuss going beyond a transactional mindset and delivering value to consumers by helping them prepare for life's biggest financial decisions. They uncover what can happen when lenders lead from a position of financial education and literacy to close the homeownership gap and empower consumers with their own financial data.


Unlocking Value with Financial Health & Wellness

President and COO of FinLocker joins Joe Welu on Expert Insights to discuss how to go beyond a transactional mindset and deliver value to consumers by helping them prepare for life's biggest financial decisions. 


Jason Henrichs of Alloy Labs talks with Expert Insights host Joe Welu about the state of fintech in 2022. Alloy Labs interacts with many banks that are in the middle stages of digital transformation, and Jason outlines opportunities for the future of banking institutions growing to fit the modern needs of customers.

Jason is Chief Executive Officer of Alloy Labs where he places a particular focus on leveraging his success in venture capital and startups to develop exponential growth opportunities for our members, especially through our Concept Lab and Alloy Alchemist fund.

He has a long history as an innovator in financial services, creating new business models, and using technology to drive change.​ He has experience as a founder, venture capitalist, enterprise executive, board member, trusted advisor, and startup mentor.

Jason Henrichs

Founder and CEO of Alloy Labs

Jason Henrichs of Alloy Labs talks with Expert Insights host Joe Welu about the state of fintech in 2022. Alloy Labs interacts with many banks that are in the middle stages of digital transformation, and Jason outlines opportunities for the future of banking institutions growing to fit the modern needs of customers.


Is Fintech Softening?

Is Fintech Softening? What is happening in the financial services market in 2022?

Steve Jacobson, the founder and CEO of Fairway Independent Mortgage Corporation, joins Joe Welu on Expert Insights to share his perspective on the mortgage industry, what it takes to build a culture with a growth mindset, and his vision for Fairway for the next five years.

Since establishing Fairway Independent Mortgage Corporation in 1996, founder and CEO, Steve Jacobson has been an innovative leader in the mortgage industry. In the past 26 years, the company has continually grown, closing $72.5 billion in 2021 alone and employing more than 10,000 team members nationwide. Mr. Jacobson’s focus on growth has led to more than 750 Fairway branch and satellite locations across the United States.

As a leader, Mr. Jacobson has been personally recognized for his contributions within the mortgage industry. In 2019, he received the HW Vanguard Award, which recognizes individuals who, through their leadership, have moved the housing industry and economy forward. Not only that, but his philanthropic endeavors are illustrated by Fairway’s nonprofits, American Warrior Initiative (AWI) and Fairway Cares. Each year, both nonprofit organizations are able to grow and impact thousands of lives through the generous contributions of Fairway’s employees.

Steve Jacobson

Founder and CEO of Fairway Independent Mortgage Corporation

Steve Jacobson, the founder and CEO of Fairway Independent Mortgage Corporation, joins Joe Welu on Expert Insights to share his perspective on the mortgage industry, what it takes to build a culture with a growth mindset, and his vision for Fairway for the next five years.


A Customer-First Culture for Modern Lenders

Steve Jacobson, the founder and CEO of Fairway Independent Mortgage Corporation, joins Joe Welu on Expert Insights to share his perspective on the mortgage industry and his vision for Fairway for the next five years.


In this episode, Melissa Wright, chief sales and marketing officer at American Pacific Mortgage, stops by Expert Insights to talk about her real estate and entrepreneurial journey. Topics of conversation include: <ul><li>Living through market shifts and adapting to challenges</li><li>Finding strength in marketing and bringing business units together</li><li>Creating strong relationships and choosing great mentors</li><li>The scale and volume of American Pacific Mortgage</li><li>Focusing on production, people, and profitability</li><li>Advice to those in leadership and sales</li></ul>

Melissa Wright joined American Pacific Mortgage in April 2015 and is responsible for leading both the corporate retail channel and the marketing department. As a member of the executive team, she works strategies at the highest level of the organization related to production, sales and marketing. Prior to joining APM, Melissa was the President of Axiom Financial, a company she co-built in 1996. She was responsible for the company’s growth, culture, strategies, operations, compliance and overall performance for over 18 years. With the sale to PHH, she also oversaw an initiative to integrate marketing nationwide and has a passion for enhancing many brands’ distinctive identity and market position. 

Melissa Wright

Chief Sales and Marketing Officer, American Pacific Mortgage

Melissa Wright, chief sales and marketing officer at American Pacific Mortgage, stops by Expert Insights to talk about her real estate and entrepreneurial journey.


Being Comfortable in the Uncomfortable

In this episode, Dart Bank President and CEO, Bill Hufnagel, joins Expert Insights' host, Joe Welu, to share his vision for Dart Bank and how he is leading the bank to be values-based and high tech, high touch.

Bill began his leadership career at First National Bank of America in 1994, as a Regional Investment Manager.  In 1999, he co-founded Providence Mortgage Company and served as President/Chief Executive Officer. In 2009, the group joined forces with Summit Bank, and in 2014 the team joined Dart Bank, to which Bill became President/Chief Executive Officer in 2018. Bill is a graduate of Spring Arbor College with a Bachelor of Arts degree in Management and Organizational Development, as well as a graduate of Stonier Graduate School of Banking with a Leadership Certificate from the Wharton School of Business.  Bill has been recognized by the Community Bankers of Michigan and was awarded The Best of Community Banking Award for 2021.  

Bill Hufnagel

President/CEO, Dart Bank

Dart Bank President and CEO, Bill Hufnagel joins Expert Insights' host, Joe Welu, to share his vision for Dart Bank and how he is leading the bank to be values-based and high tech, high touch. 


Creating a Values-Based Bank

How Dart Bank CEO Became a Values-Based Leader 

Dart Bank President and CEO, Bill Hufnagel joins Expert Insights' host, Joe Welu, to share his vision for Dart Bank and how he is leading the bank to be values-based and high tech, high touch.


Julian Hebron joins Expert Insights to talk all about mortgage financing and how current events and inflation are impacting the lending industry. Host Joe Welu and Julian delve into strategies for educating customers, optimizing budgets, and driving conversion.

Founder of The Basis Point, a sales & strategy consultancy to banks, lenders, and fintechs, and a down to earth financial media brand. Proud exec alum of UBS, Wells Fargo, loanDepot, and LendUS/RPM Mortgage. The Basis Point advises companies reinventing banking and real estate. And we analyze the noisy consumer finance, real estate, and fintech web to deliver insight you need in a voice you can relate to.

Julian Hebron

Founder, The Basis Point

Julian Hebron joins Expert Insights to talk all about mortgage financing and how current events and inflation are impacting the lending industry. Host Joe Welu and Julian also delve into strategies for taking care of and educating customers, as well as ideas on optimizing budgets and driving conversion. 


Navigating Over-Hyped Inflation Headlines

Showing Customers Value and Maximizing Business Funnels

Julian Hebron joins Expert Insights to talk all about mortgage financing and how current events and inflation are impacting the lending industry. Host Joe Welu and Julian delve into strategies for educating customers, optimizing budgets, and driving conversion. 


Recent Episodes

SEASON 2