Product Marketing Alliance

In this episode of The Product Marketing Life podcast, host Mark Assini is joined by Joshua Diner, Group Product Marketing Manager at Infobip. They have an insightful conversation around conversational marketing and communication, and how it can be leveraged to provide highly personalized experiences. Here are the key takeaways from Mark and Joshua's discussion: <ul><li>Conversational communication blends chatbots, AI, and human interactions.</li><li>Personalization is key for conversational marketing.</li><li>Conversational communication can be applied across the entire customer journey.</li><li>Cart abandonment is a prime use case for conversational communication. </li><li>Personalization through conversational marketing can be a competitive advantage.</li></ul>

Joshua Diner is an accomplished product marketing leader skilled at strategic go-to-market programs that drive business growth. With experience across legal publishing, ratings/reviews, retail e-commerce, and communications, Joshua has launched brands, built marketing teams, and spearheaded digital transformation.

Joshua Diner

Group Product Marketing Manager at Infobip

Mark is joined by Joshua Diner, Group Product Marketing Manager at Infobip, to discuss how conversational marketing and communication can be leveraged to provide highly personalized experiences. 


Conversational marketing for personalized experiences | Joshua Diner, Group PMM at Infobip

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