Product Marketing Alliance

In this episode of Product Marketing Life – the final episode of 2023 – host Mark Assini has orchestrated an insightful series of discussions with some of the foremost experts in product marketing.&nbsp; This season, we've journeyed through a series of candid conversations, each offering fresh perspectives and real-world experiences that shed light on the multifaceted nature of product marketing. We've explored various topics, from the intricacies of horizontal product marketing strategies to the art of quantifying marketing's impact in a tangible way.&nbsp; You were treated to an array of episodes that delved into the heart of PMMs' challenges, from navigating go-to-market strategies and effectively demonstrating marketing impacts to leveraging customer feedback for sustained growth. Featuring a diverse group of guests, including:&nbsp; <ul><li><a href="https://www.linkedin.com/in/heyrobk/" rel="noopener noreferrer" target="_blank">Robert Kaminski from Fletch</a></li><li><a href="https://www.linkedin.com/in/zoeyfrommarketing/" rel="noopener noreferrer" target="_blank">Zoey Morck from Logz.io</a></li><li><a href="https://www.linkedin.com/in/devon-o-rourke-54028b34/" rel="noopener noreferrer" target="_blank">Devon O’Rourk from Fluvio</a></li><li><a href="https://www.linkedin.com/in/ryan-cuellar-aba9019/" rel="noopener noreferrer" target="_blank">Ryan Cueller from TruVoice</a></li><li><a href="https://www.productmarketingalliance.com/author/olga/" rel="noopener noreferrer" target="_blank">Olga Laul from Google</a></li><li><a href="https://www.linkedin.com/in/stuti-dutt/?originalSubdomain=ca" rel="noopener noreferrer" target="_blank">Stuti Dutt from Compass Digital</a></li><li><a href="https://www.linkedin.com/in/kchan91/?originalSubdomain=ca" rel="noopener noreferrer" target="_blank">Kevin Chan from Fleetio</a></li></ul> This episode – the final episode of 2023 – offers a recap of some of Mark’s favorite conversations of the year. <h2>Key takeaways</h2><ul><li>How to achieve GTM success</li><li>How to demonstrate impact in a role that doesn’t always get tied to quantifiable metrics</li><li>Why companies often fail at the hands of their inability to sustain and repeat successful launches.</li><li>What a win-loss program is and isn’t&nbsp;</li><li>What it’s like to be a PMM on a truly global scale</li><li>What’s the difference between being a solo PMM vs. working in a large team?</li></ul>

With six years at tech giant Google, Olga has experience in local, regional, and global product marketing roles. She's spent time working in the UK, US and now, in her current position, Olga leads product marketing for consumer apps like Google Search and Google Pay in Europe, the Middle East, and Africa.

Olga Laul

Product & Growth Marketing Manager at Google

Zoey has held a number of marketing and sales-focused roles over the course of her career, finding a natural fit in the emerging world of customer marketing.

Zoey Morck

Marketing Manager at Logz.io

Robert describes his path to product marketing as a non-linear one, starting as a prototype engineer in the medical field before transitioning into sales engineering, and now product marketing.

Robert Kaminski

Partner at Fletch PMM

Devon has had a notable career in product marketing, with stints at both Etsy and Amazon. Since then, he’s taken on a number of advisory roles, not only with PMA but also at Klue and Ignition.

Devon O’Rourke

Founder and Managing Partner at Fluvio

Stuti brings over eight years of experience driving product strategy and market leadership for global tech companies. Currently, Stuti leads product marketing for Compass Digital, a company supporting emerging tech solutions for North America's leading food and support services companies. 


Stuti Dutt

Head of Product Marketing at Compass Digital

From studying psychology and an impressive career in US national finance to Ryan's wide-ranging success in various leadership roles, his background is expansive.

Ryan Cueller

Chief Delivery Officer at TruVoice from Corporate Visions

Kevin is a creator of high-performing teams, delivering go-to-market excellence and successful positioning. With over 15 years of experience, he specializes in developing marketing foundations for B2B tech companies through leadership, go-to-market strategy, messaging, market intelligence, and customer lifecycle marketing advocacy. 

Kevin Chan

Director of Product Marketing at Fleetio

Explore invaluable insights, game-changing strategies, and the personal journeys of top PMMs with our 2023 Product Marketing Life highlights. 


The best of Product Marketing Life: Game-changing insights from 2023

The best of Product Marketing Life: Insights from 2023

Your very own biweekly dose of all things product marketing. Whether you want a glimpse into the life of other PMMs or you’re after a deep dive into something specific, this is the only place you need to be.