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Who said marketing has to be fancy and modern? Why can’t we revert back to tactics we know work? Like customer conversations as the main ingredient for great content. <a href="https://www.linkedin.com/in/julianlewis/" rel="noopener noreferrer" target="_blank">Julian Lewis</a>, the co-founder of <a href="https://studiopodmedia.com/" rel="noopener noreferrer" target="_blank">StudioPod</a>, an audio-first production company, joins the final episode of (Re)Sessions to share his take on how marketers can do more with less. You’ll learn why customer conversations are back and better than ever, how to mine, organize and enable your sales team to use content, and how amplified marketing allows marketers to measure effectiveness of content. Key Takeaways:🗣 03:12 - 06:08 Why customer conversations are back and better than ever📈&nbsp;07:15 - 11:06 How amplified marketing allows marketers to measure effectiveness of content👍&nbsp;16:41 - 18:57 How to mine, organize and enable your sales team to use content

I am a Marketing Practitioner, rocking a Salesperson’s Fedora. Currently I’m building StudioPod Media as a bet on myself. The pursuit of my Ikigai is the pursuit of my purpose. I maximize my time seeking ways I can make an impact beyond myself. While my pursuit is a solo mission, I am held up by my wife, daughter, sister and two immigrant parents.

Julian Lewis II

Co-Founder, StudioPod

In this special (Re)Sessions episode on The Amplified Marketing Podcast, Casted's CEO and Co-Founder, Lindsay Tjepkema talks with Julian Lewis, Founder of StudioPod, about how conversations drive content, especially during an economic downturn.


(Re)Sessions 4: The Ingredient Your Marketing Strategy Is Missing: Customer Conversations with Julian Lewis

Who said marketing has to be fancy and modern? Why can’t we revert back to tactics we know work? Like customer conversations as the main ingredient for great content. Julian Lewis, the co-founder of StudioPod, an audio-first production company, joins the final episode of (Re)Sessions to share his take on how marketers can do more with less. You’ll learn why customer conversations are back and better than ever, how to mine, organize and enable your sales team to use content, and how amplified marketing allows marketers to measure effectiveness of content.


Welcome to AMP: The Amplified Marketing Podcast. This show is your one-stop shop for all things amplified marketing, the future of B2B marketing. On this show, we'll talk to guests about how they are deploying a strategy that focuses on putting expert interviews and conversations at the center of their content strategy, then amplifying those voices into marketing and business strategies. Listeners will not only be introduced to a new way of thinking about B2B content, but also actionable guidance and relatable advice that they can take back to their roles and start implementing right away.